Branding for NPWS NYE Clark Island Garden Party

Each year NSW National Parks and Wildlife Service (NPWS) host over eight New Years Eve celebrations. In 2016 two of their exciting parties on Shark and Clark Islands required promotional material. My role was to create two different design concepts to reach their differing target markets, and at the same time the designs needed to act as a suite. Clark Island Garden party was aimed at a sophisticated and older audience, looking to spend NYE in style with gourmet food and direct harbour views. See the work in progress and design precedents set-out below.

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